Master Memory: Learn Anything in 3 Minutes and Remember Forever with Kevin Horsley's Technique

Anastacia Kay opens by sharing a personal story about her memory, humorously describing it as "goldfish memory," meaning she could barely remember things for a few seconds. She admits that until recently, she believed she had terrible memory, a belief she shared with everyone she knew. However, everything changed after reading a particular book on memory improvement.

"Меня всю мою жизнь вся моя семья говорит что у меня память золотой рыбки... до этой неделе... у меня ужасная просто память... все поменялось когда я прочитала вот эту книгу." 0

She promises that by the end of the video, viewers will be able to memorize lists of 10, 20, or even more items easily, without needing to write shopping lists.

Key points:

• Personal admission of poor memory.
• Discovery of a memory technique through a book.
• Promise of learning to memorize long lists effortlessly.
• The book was written by a world memory champion with a surprising background.

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Anastacia introduces the book that transformed her approach to memory. The author is a world memory champion who can memorize hundreds or thousands of numbers. Initially skeptical, she was surprised to learn that the author struggled with dyslexia and had severe academic difficulties, barely finishing school.

"У него не просто выдающаяся память, он дислексик... не мог ничего закончить... он стал чемпионом мира." 1:04

The author’s main message is that there is no such thing as a good or bad memory, only good or bad memory strategies. Many memory failures are actually failures of attention, not memory itself.

"Нет хорошей или плохой памяти, есть плохие или несуществующей стратегии." 1:29

Key points:

• The author’s background includes dyslexia and academic struggles.
• Memory success is about strategy, not innate ability.
• Attention plays a crucial role in what we remember.
• Memory is a skill that can be learned and improved.

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Anastacia explains the difference between memory and attention with everyday examples. Forgetting where you put your keys is often not a memory problem but an attention problem—you simply didn’t focus on the keys when placing them.

"Если ты не помнишь где припарковался... это можно решить просто обратив внимание." 2:00

She emphasizes that memory problems often stem from not paying enough attention to details at the moment of encoding information.

Key points:

• Forgetting is often due to lack of attention, not memory failure.
• Paying attention is the first step to better memory.
• Memory and attention are distinct but interconnected processes.

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The author of the book argues that memory is not photographic. Seeing or hearing something does not guarantee remembering it. Memory is creative and depends on how you process and interact with the information.

"Память не фотографическая... память созидательная... то, что я сделала с информацией." 2:39

This means that active engagement with information—processing it creatively—is what leads to lasting memory.

Key points:

• Memory is an active, creative process.
• Passive exposure to information is insufficient for memorization.
• How you manipulate and relate to information determines retention.

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Anastacia outlines the simple three-step technique from the book to memorize anything:

1. Sense (Почувствуй): Engage all five senses with the information. For example, if memorizing the word "horse," imagine how it looks, sounds, smells, tastes, and feels.

"Ты пропускаешь это через все 5 чувств... представляешь как пахнет лошадь... как твоя рука чувствует когда гладит лошадь." 3:08

2. Exaggerate (Экзоджи): Add absurd or exaggerated details to the image to make it memorable, like imagining a horse wearing ballet shoes.

"Представьте, что это лошадь стоит на каблуках в балетной пачке." 5:16

3. Action (Дейс): Visualize the object performing an action, such as the horse dancing or a shelf opening and laughing.

"Представьте, что этот объект совершает какое-то действие... лошадь может станцевать." 5:35

Key points:

• Use multisensory imagination to encode information.
• Exaggeration and humor make memories stick.
• Adding dynamic actions to images enhances recall.
• This method transforms abstract or boring data into vivid stories.

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Anastacia demonstrates the technique by memorizing the top 10 fruits and vegetables richest in vitamin C. She creates a vivid, humorous story involving these items interacting with her body parts and actions:

• Holding a red pepper and smashing it on her head.
• Two juicy oranges causing her eyes to water.
• Strawberries fighting on her shoulders.
• A broccoli necklace pulling on the strawberries.
• Brussels sprouts inside a transparent stomach.
• Grapefruits as elbows.
• Playing football with a melon and falling after being hit by cabbage.

"Представьте, что вы держите в руках красный хрустящий перец... два спелых апельсина... две клубнички на каждом плече... ожерелье из брокколи... 100 брюссельских капуст." 8:01

She encourages viewers to pause and try to recall the story, noting that after several repetitions, she could retell it perfectly.

Key points:

• The story method makes memorizing lists fun and effective.
• Associating items with body parts and actions aids recall.
• Repetition solidifies the memory.
• Humor and absurdity increase memorability.

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Anastacia connects the memory technique to language learning, recommending Puzzle English, a platform that uses multisensory input—audio, video, subtitles—to help learners remember vocabulary and phrases more effectively.

"Пазл инглиш... задействуют не просто одну модальность... ты видишь, слышишь, видишь как двигаются губы." 10:21

She praises the platform for its engaging, story-based approach, which aligns with the memory principles she discussed.

Key points:

• Multisensory learning enhances memory retention.
• Puzzle English uses video and audio to engage multiple senses.
• Storytelling and humor in learning materials improve memorability.
• Consistent practice with such tools can dramatically improve language skills.

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Anastacia stresses that to remember information "forever," repetition is essential. She outlines a spaced repetition schedule:

• Repeat the story or information after 1 hour, then the same day, after 1 day, 3 days, 1 week, and 1 month.

"Если вы хотите на постоянной основе запомнить список... повторить через час, вечером, через день, через три дня, через неделю, через месяц." 14:15

She explains that this method controls memory decay and ensures long-term retention.

Key points:

• Memory fades without repetition.
• Spaced repetition is key to long-lasting memory.
• The learner controls how long information stays by scheduling reviews.
• This approach applies to any type of information.

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To reinforce learning, Anastacia invites viewers to write down:

• Three new things they learned.
• Two things they want to explore further.
• One thing they will start applying in their personal or professional life.

"Напишите в комментариях три новые вещи, которые вы узнали... две вещи, о которых хотите почитать больше... одну вещь, которую начнете использовать." 14:48

She closes warmly, encouraging viewers to practice and promising to see them next week.

Key points:

• Active reflection deepens learning.
• Sharing knowledge helps solidify memory.
• Applying new techniques improves life quality.
• Engagement with the content is encouraged.

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This video by Anastacia Kay offers a practical, entertaining, and scientifically grounded approach to memory improvement. By combining personal anecdotes, expert insights, and a vivid demonstration, she equips viewers with tools to learn anything quickly and retain it for the long term.